I often get asked what kind of content people should create for YouTube. Well, right now I can tell you that YouTube is pushing creators to make content geared towards a younger generation.
They are actually paying creators to make content for kids!
So if you have some great ideas about what would resonate with toddlers and young children, then you might want to look at creating some content or even creating a specific channel just for kids. There’s a lot of opportunity out there because there isn’t much of a market for kids’ videos and channels on YouTube.
From a sponsorship angle, people looking for sponsor deals or brand deals with their YouTube channel are all looking for that age group because it’s an emerging market. It’s even given me some thoughts about what I should create because there is just so much opportunity there.
So if you’ve been wondering what kind of content you should create, and you think this niche could work for you, try it out! There is huge opportunity in it, and a lot of creators could be really successful in that market.
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