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YouTube isn’t just for funny videos anymore.  It seems as if most everybody has caught on to how beneficial YouTube can be to grow sales, build a business, and have a loyal following for marketers and services.  And along with all of this, you don’t even have to have it go viral to become famous or be the new trend setter either.

Sometimes myths can hinder those trying to market a good video, especially when everyone is expecting to see cute babies, dancing animals, or mindless nonsense to go viral.  But this is all starting to change, and here is why.

Video content with viral qualities is like winning the lottery for some.  Some content creators may never make a viral video, but they do provide informative and contagious content that draws in people through their emotions.  Everyone out there is putting out YouTube videos that explain and promote themselves or their business, or to their show their audience about who they are and what they do, but those that can create a small masterpiece that is gripping enough and centered on capturing the viewer’s emotions, especially to the point that the viewer falls in love with it, then that is when you may strike it rich as the winner of the viral video.

Of course there are the other essential ingredients that can enable a video to go viral.  People want to see your brand in a way that it feels natural to them.  This entails details such as:

  • Good Branding
  • A Strategized Market Plan
  • Show-off Your Brands Personality
  • Be Entertaining
  • Have Useful Information
  • Create Content that Fits into Your Market

In all truth, if everyone was creating viral videos, don’t you think that someone would have already cornered the market on it?  Once you get rid of all the old myths of doing it one way or another, the chances of creating something viral goes up significantly.  People really don’t know exactly why a video goes viral and others of the same caliber do not.  But there is definitely a growing trend of how to get as close as you can to creating a great video and improving your odds at growing your own success by going viral.

Derral Eves

Derral Eves is executive producer of The Chosen, which is the first multi-season series about the life of Christ and the highest crowd-funded TV series or film project of all time. Derral's passions also include YouTube and video. He is one of the few in the world to be officially certified by YouTube in “Audience Growth”.

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Derral Eves

Derral Eves is executive producer of The Chosen, which is the first multi-season series about the life of Christ and the highest crowd-funded TV series or film project of all time. Derral's passions also include YouTube and video. He is one of the few in the world to be officially certified by YouTube in “Audience Growth”.

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